News and Updates
Mandel Listed in the Top 66 Usability Experts
Andrew Chornyy, CEO of Plerdy, a UX marketing company, posted a list on LinkedIn of the top 66 Usability Experts. I’m honored to be on the list. Check it out.
User Experience Design, User Research, and Expert Witness Consulting
Key Skills
- Over 30 years of experience and leadership in application, website and mobile app design, prototyping, user research and usability testing, applying psychology and consumer design principles.
- User research/usability testing of wireframes, prototypes, and products, providing quick and inexpensive feedback on product design, marketing, branding, interaction, navigation, content, and overall user experience
- Extensive experience creating corporate UX and UI guidelines and standards
- Expert witness experience in numerous cases, representing major clients such as the Federal Trade Commission (FTC). Litigation topics include software patent, intellectual property, breach of contract, trademark litigation, and fraudulent or deceptive trade practices. Expert witness testimony in Federal Court.
- Eleven-year career in IBM’s leading-edge Common User Access (CUA) User Interface Architecture group. IBM team designed and prototyped IBM’s OS/2 object-oriented user interface. Consistently rated an outstanding performer at IBM
- Author of two well-known books – “The Elements of User Interface Design” (John Wiley & Sons, 1997) and “The GUI-OOUI War: The Designer’s Guide to Human- Computer Interfaces” (John Wiley & Sons, 1994). Author of numerous magazine and journal articles on Graphical User Interfaces (GUIs), software and Web interface design, usability, and user research
- Conference and symposium keynote speaker and workshop presenter on user experience design, user research, consumer psychology and usability
Testimonials
Dr. Mandel suggested solutions that greatly improved the site
From the Blog
Solution, or Mess? A Milk Jug for a Green Earth
Who says you can't improve on years of well-established tradition? Wal-Mart and Costco have adopted a new gallon-sized milk container that looks to save the companies lots of money. However, there may be some usability issues they've overlooked! A New York Times...
T-Mobile Designs More Usable Phone Bills!
"Historically phone bills have been as bland as a tin of condensed soup but T-Mobile saw an opportunity to make its bills more valuable as a regular interface between its brand and its customers." Good article about improving the readability and usability of one of...
The Employable Web Designer
Nice article from Andy Rutledge, titled "The Employable Web Designer. He describes the necessary skills and traits for a successful career in Web design. The article briefly addresses usability, but at least they are included as necessary skills: Usability &...
Psychology: The Crowd Within
"A battle of ideas is going on inside your mind" From the Economist.com, an interesting article about problem solving behavior" "Until now, psychologists have assumed that when people make a guess, they make the most accurate guess that they can. Ask them to make a...
UW Medical Center using surgical checklist to improve safety
Good article on the use of checklists in healthcare to reduce errors during surgery. Here's a taste: Wednesday, WHO officials said preliminary results show the checklist nearly doubled patients' chances of receiving proven standards of surgical care and substantially...