by Theo Mandel | May 28, 2008 | Application Usability, Web Usability
Practitioners can always use good advice. David Crow, usability adviser at Microsoft Canada, and Jay Goldman, president of Radiant Core in Toronto, speaking at the Free Software and Open Source Symposium at Seneca College in Toronto last month, offered a 12-step...
by Theo Mandel | May 28, 2008 | Marketing Usability, Web Usability
Hundreds of coffee-obsessed consumers chimed in moments after Starbucks launched a Web site asking customers to pitch changes the company should make to revive its struggling US business. Be careful what you ask for – You may get overwhelmed by incoming traffic....
by Theo Mandel | Feb 25, 2008 | Technology, Users, Web Usability
FREE LOVE: the ongoing rise of free, valuable stuff that’s available to consumers online and offline. From AirAsia tickets to Wikipedia, and from diapers to music. This is the new consumerism on the Web. Read about it at http://www.trendwatching.com/briefing/....
by Theo Mandel | Nov 14, 2007 | Application Usability, Technology, User Centered Design (UCD), Web 2.0, Web Usability
I conducted eye-movement research on reading comprehension in my graduate work on my M.A. and Ph.D. in Cognitive Psychology back in the early 80’s. Eye-tracking hardware and software have come a long way since then and they provide very interesting analyses of...
by Theo Mandel | Mar 6, 2007 | Usability Bloopers, Web Usability
Great! I found the software I’m looking for, and it’s on SALE! $325, with $75 off, ends up at $250! But wait, it says the discounted price is $395! What is going on!!!! Welcome to the wonderful world of web usability bloopers! For more information on how...
by Theo Mandel | Feb 14, 2007 | Technology, User Centered Design (UCD), Users, Web Usability
More good press for my field of usability and web design: “Experts in the field of so-called human-computer interaction, however, say good design like the YouTube interface is the exception, not the rule. For every slick Apple iPod, there are a dozen washing...