Category Archives: User Experience

Charlie Chaplin: Google Doodle celebrates 122 years since his birth!

Friday post – Google Doodle celebrates Charlie Chaplin’s birth with an original video celebrating Chaplin. Google, the world’s most popular and most visited website is known for its celebration of special days and occasions but has only rarely featured a video doodle on its homepage. In the black and white video, Chaplin is moved onContinue Reading

Walmart’s $1.85 billon dollar mistake

Good companies listen to their customers – better customers figure out the appropriate questions to ask BEFORE they ask for feedback from their users! There may be other  factors (economic factors, for example) that may be involved, but this case study shows the dangers of poorly designed user research and the inherent dangers of (just)Continue Reading

Healthcare Experience Design Conference – Boston, Mass – April 11, 2011

As a user experience professional designing EMR, EHR and case management software in the healthcare industry, there are few opportunities to educate, learn, network and focus on UX in healthcare. Well, look no longer!! I’m excited to hear about the Healthcare Experience Design Conference in Boston, Mass, on April 11, 2011. Here’s a summary ofContinue Reading

How one UI button change ruined the taxi ride!

Mark Hurst of Good Experience recently wrote on How one button changed the customer experience of New York City taxis Installed a few years ago, a touch-screen user interface allowed customers to choose a tip of 15%, 20%, or 25%. Thus with a single tap one could deliver the tip (and avoid mental arithmetic calculations).Continue Reading

Why are User Experience (UX) and User-Centered Design (UCD) getting a bad rap?

There have been a number of recent articles, blog posts and list comments trashing user experience design (UX) as unneeded, misguided and counter-productive to good product design and development. As a long-time user experience practitioner, I was taken aback by these attack from many sides. However, as my partner at Success PragmatiQ, Larry Marine, and IContinue Reading

UX Storytellers Tell Their Stories – FREE eBook

Very good reading! User Experience stories from UX experts! From the IxDA website: In this free eBook, ‘UX Storytellers – Connecting the Dots’, 42 UX masterminds tell personal stories of their exciting lives as User Experience professionals. The book brings together authors from around the world who paint a very entertaining picture of our multifacetedContinue Reading

Making “Boring” Better – Virgin America Airlines In-Flight Video

Mark Hurst of Good Experience posted this on how Virgin America improved the user experience of passengers on their flights. Other airlines should learn from this experience. ______________________________________ How Virgin America’s customer experience turns “boring to better” Virgin America is my favorite domestic airline, in part because of the way it treats an overlooked partContinue Reading