I love it when journalists don’t let big companies get away abusing their customer’s experience. Here’s the latest user experience blooper, pointed out by Scott Davis at Forbes Magazine:
Any time you mess with the user experience, you’re going to risk backlash. If change is based on a solid understanding of your customers and the extent to which this disruption will – eventually – work for them, the effects will be not just survivable, but allow you to thrive.
Netflix committed a customer experience faux pas and the question is – Will Facebook do the same with their new total site redesign?
<< Check it out on Forbes >>