Category Archives: Real-World Usability

How one UI button change ruined the taxi ride!

Mark Hurst of Good Experience recently wrote on How one button changed the customer experience of New York City taxis Installed a few years ago, a touch-screen user interface allowed customers to choose a tip of 15%, 20%, or 25%. Thus with a single tap one could deliver the tip (and avoid mental arithmetic calculations).Continue Reading

UX Storytellers Tell Their Stories – FREE eBook

Very good reading! User Experience stories from UX experts! From the IxDA website: In this free eBook, ‘UX Storytellers – Connecting the Dots’, 42 UX masterminds tell personal stories of their exciting lives as User Experience professionals. The book brings together authors from around the world who paint a very entertaining picture of our multifacetedContinue Reading

Making “Boring” Better – Virgin America Airlines In-Flight Video

Mark Hurst of Good Experience posted this on how Virgin America improved the user experience of passengers on their flights. Other airlines should learn from this experience. ______________________________________ How Virgin America’s customer experience turns “boring to better” Virgin America is my favorite domestic airline, in part because of the way it treats an overlooked partContinue Reading

Mandel presents to Denver University’s Daniels College of Business on “Golden Rules of Web Design”

  Theo Mandel, Ph.D. gives an invited presentation – “Golden Rules of Web Design” – to a Digital Marketing graduate course at the Daniels College of Business at the University of Denver September 27, 2010 Denver, Colorado

Observing the Customer Experience

Mark Hust of Good Experience runs a wildly successful and informative conference, Gel, every year that focuses on user experience. One of the key speakers was Alex Lee, president of OXO. From Good Experience’s blog: Product developers everywhere could learn a lesson from OXO’s angled measuring cup (shown here), which was born out of someContinue Reading

No more vacation: How technology is stealing our lives

Have we become too dependent on our mobile computers and devices? This article answers the question: “E-mail and smart phones were supposed to liberate us. So why does it feel like we never have any free time?” Things may have gotten worse than we thought: “There’s been a lot written about how the beeping andContinue Reading

Healthcare IT News: Health 2.0 2010 Developer Challenge

This is a wonderful community effort! The Health 2.0 2010 Developer Challenge was launched on June 2nd, 2010 at the Community Health Data Initiative (CHDI) meeting at the Institute of Medicine (IOM), with support from the Department of Health and Human Services (HHS). Here’s what it’s all about: Health 2.0’s original tag line of ‘user-generatedContinue Reading

Electronic Pill Bottle Cap Increases Medication Use, Study Says

Finally, technologists provide enhancements to healthcare usability! Usability of medicine pill bottles, that is!! I work on the usability of healthcare software systems. I’m glad to see that usability professionals are also working on medical devices and other areas of people’s life impacted by their health. Here’s a summary of the study: Experimental electronic pillContinue Reading

Ideo – The Future of Self-Service Banking

ATM banking systems haven’t kept up with touchscreen technology. Look what you can do on an iPad and then look at your bank’s ATM screen. There’s no reason an ATM needs to have an out-dated on-screen with buttons on the frame of the hardware. Ideo created an new ATM user interface and interaction concept forContinue Reading

Healthcare wants a tablet, but not Apple’s iPad

Since the introduction of the iPad, everyone has wondered if this is the ultimate tablet platform. However, one industry that has been using tablet computers for many years – the healthcare industry – does not necessarily think the iPad is the bee’s knees. Here’s the survey results from February 2010: “Last week, during the feverContinue Reading

The Future of Shopping – Real World User Experiences!

A video by Cisco shows how new technologies and user interfaces can totally change our real-world common experiences. Even tasks such as trying on clothes in a store can become a more enjoyable and satisfying experience, especially for guys who hate to shop and hate to accompany their wife or girlfriend shopping! << Check outContinue Reading

New Users for the iPad – Iggy (a cat) investigates an iPad

You knew this would happen sooner or later. Now that there is a large touch-based tablet, little kids and pets are now experimenting with this new user interface! YouTube is now getting flooded with videos of pets playing with an iPad. Here’s one of many. Enjoy! >

We Have Met the Enemy and He Is PowerPoint

It’s official – “PowerPoint makes us stupid.”  In an article for the New York times, many high-ranking officials are taking shots at Microsoft’s PowerPoint program. Gen. James N. Mattis of the Marine Corps, the Joint Forces commander, said at a military conference in North Carolina. (He spoke without PowerPoint.) Brig. Gen. H. R. McMaster, whoContinue Reading

Reaching Retirees: Web Design for Senior Users

Good article by Design For Use on web design for seniors. Here’s the summary: “With the aging population and increased reliance on internet resources, improving the online experience of senior and retired users can facilitate greater success and knowledge about the web. While the common practices of increased text size, button size, and simplified layoutContinue Reading

Google Goggles – Amazing New Mobile Technology

Google has announced a new mobile tool that enables users to search using pictures instead of words. Called Google Goggles, it uses the phone’s GPS and compass to help determine search results. This free app works only on Google Android mobile phones. Goggles can also recognize faces, but Google has decided to block facial recognitionContinue Reading

Theo Mandel’s “Golden Rules of Web Design” Keynote Presentation – User eXperience Russia, October 2009

Theo Mandel, Ph.D. was invited to give a keynote presentation at the User eXperience Russia conference in Moscow, Russia, on October 26, 2009. Mandel’s keynote, “The (New) Golden Rules of Web Design,” is an new presentation based on a chapter from the well-known book, The Elements of User Interface Design (John Wiley & Sons, 1997).Continue Reading

UX Problems at American Airlines

Dustin Curtis wrote a blog article about American Airlines’ poor website design. He received an e-mail from an Interaction Designer within the company explaining the corporate culture at American Airlines with regard to the website. The designer was promptly fired by AA. >

Why Agile Needs to Start in Academia

Thought-provoking article about getting geeks and artists together during college rather than afterwards on the job. Some institutions offer interdisciplinary programs, but more should be done to get students used to working in multi-disciplinary, cooperative work environments. >

Improving the Patient Experience (Bridget Duffy, Gel Health ’09)

Bridget Duffy Former Chief Experience Officer Cleveland Clinic After breaking her leg, Bridget Duffy got a close look at the patient experience – by being a patient herself. At the first Gel Health conference, Bridget discusses what she learned – and what has inspired her, throughout her career, to advocate for improved patient experience. ThisContinue Reading

Hilarious Google “Opt-Out” Parody

The Onion, a famous print and online parody newspaper, has a hilarious news video parody of Google’s “Opt-Out” policy. >