Blair

Dr. Mandel worked closely with the Vice President of E-Commerce and the IT Director to improve the interface design, navigation, and usability of the Blair.com and Crossing Pointe Websites. Mandel conducted heuristic reviews and developed design prototypes.

One of the nation’s first and largest direct marketers, Blair Corporation is ranked the 8th largest consumer apparel cataloger in the United States with annual sales of more than $560 million. Blair’s thriving business is built on over 93 years of offering unique products with a strong value proposition and serves millions of active customers throughout the United States.

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